YouTube strategy for creators & brands
I build channels people click.
Ideas, packaging and retention for channels that want every upload to compound — not just the lucky ones.
Results across the channels I work with
Most channels don't have a content problem. They have a packaging, pacing and positioning problem. I find the gap between what you upload and what your audience clicks — then close it, video by video.
Selected work
Case studies 4
A few of the channels I've helped grow. Swap in thumbnails, videos or YouTube links.
How we'd work together
From idea to upload, nothing left to guesswork.
Pick the full process or just the stage you're stuck on.
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01
Channel audit
A deep look at your analytics, packaging and back catalogue to find exactly where viewers drop off and why.
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02
Positioning & content strategy
Who the channel is for, what it promises, and a content map that turns one-off hits into a repeatable format.
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03
Ideation & packaging
Titles and thumbnails built before the video is — tested against what your audience is already clicking.
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04
Scripting & retention
Hooks, structure and pacing that keep people watching past the first 30 seconds and through to the end.
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05
Analytics & iteration
Monthly reviews that turn the numbers into the next set of decisions, so every upload teaches the next.
Channels & brands I've worked with
- Brand One
- Channel Two
- Brand Three
- Channel Four
- Brand Five
- Channel Six
- Brand One
- Channel Two
- Brand Three
- Channel Four
- Brand Five
- Channel Six
About
Hi, I'm KC.
I'm a YouTube strategist. I work with creators and brands on the decisions that move a channel: what to make, how to package it, and how to keep people watching. This site is a taste of what we could build together.
- Strategy grounded in your own analytics
- Packaging tested before you film
- Clear monthly reporting
What clients say
Replace this with a short quote from a client about the result you got together.
Channel · subscribers
A second quote works best when it names a specific number or change — views, CTR, retention, revenue.
Channel · subscribers
Keep each one to two or three sentences so they read quickly on mobile.
Brand · role
Let's make your next upload the one that breaks out.
Tell me about your channel and where you want it to be in twelve months.
hello@kcandre.com